customer service excellence - developing customer centric culture

Upon completion of Customer Service workshop, Delegates will be able to:

  • Develop a customer centric mindset
  • Understand the rewards and penalties of customer service
  • Identify if you are self-focused or customer-focused
  • Deepen and enhance your customer service communication skills
  • Determine your customer's working style (assertive, analytical or amiable)
  • Calm upset customers with a five step process
  • Sharpen Internet customer service skills
  • Take control of time and manage it effectively
  • Identify and reduce stress
  • Hone email communication skills

Businesses are increasingly recognizing that, to be successful, they must place a high value on both their customers and customer care professionals. In this course, Delegates will learn why customer care should be one of the top priorities in this increasingly competitive global economy.

In this dynamic, highly interactive workshop, Delegates will learn to determine if their company is self-focused or customer-focused. In Customer Service Training course one will learn to recognize which of the three working styles their customer prefers and how to use that understanding to serve that customer better. We will help Delegates deepen their customer communications skills. Understanding why customers become upset and how to calm them will be a central focus of this workshop. Time management and stress reduction strategies will also be discussed. All in all, the workshop will help Delegates develop a customer-centric mindset and acquire a set of customer service tools that one can put to use right after the class.

  • Customer service professionals
  • Supervisors
  • Managers

COURSE AGENDA

  • Developing a customer-centric mindset
  • Focusing on serving customers
  • Who are your customers? Internal and external
  • When and where does CS take place?
  • The need for CS: Rewards and penalties
  • Group Exercise: Are you self-focused or customer-focused?
  • The self-focused company vs. customer-focused company
  • Developing a customer focused attitude
  • Course objectives and road map
  • Discussion: What is customer service
  • Non-verbal communication
  • Verbal communication
  • Result oriented (assertive) working style
  • Detail oriented (analytical) working style
  • People oriented (amiable) working style
  • Reasons why customers become upset
  • Avoiding upsets
  • Understanding the five steps to calming upset customers
  • Calming yourself
  • Skill-set of a customer service professional
  • Mastering the telephone
  • Techniques for answering the telephone
  • Active listening: Questions, statements and objections
  • Guidelines for putting customers on hold and transferring a call
  • Message taking and guidelines for voice mail
  • Guidelines for closing the call
  • Discussion: The emerging Internet customer care market
  • Advantages and disadvantages of email
  • Email communication guidelines
  • Online chat
  • Additional customer care channels and Internet customer service skills
  • Taking control of your time: Time analysis, task identification, task Analysis and time prioritization
  • Time wasters
  • Discussion: What is stress?
  • What causes stress? (emotional and mental)
  • Stress Symptoms: Identifying stress threshold and stress signals
  • Managing stress (or even eliminating stress)